

The Power to Know What’s Happening In The Marketplace Guides Strategy and Give Insights to Know Now The Next Steps To Grow Your Business

WANATARGET
Targeting may very well be the biggest difference between marketing in Wanamaker’s day and today.

WANATRACK
Even the most savvy marketers spend more than 3.5 hours a week on data collection, tracking and reports. What if you could cut that time in half?

You Don’t Have to be a Wanamaker
Since Wanamaker opined his now famous quote, most marketers still believe they’ll waste more than 30% of their marketing budgets.

A Little Rain Can Make Your Marketing Shine
When rainy weather is on the horizon, what do people do?

Turn Consumers Old Habits into Preference
When our brains are hard-wired to trust the familiar, offering up a new product can be tricky.

How Convenience Can Help You Drive Brand Loyalty
Understanding what product preferences your customers have and making it simple for them to purchase those items keeps customers coming back for more.

What Makes Smartphones So Smart?
Data-driven preference modeling using predictive math that makes your life easier.

Turn Preferences into Profit
What if the clerk remembered your FROYO creation from your previous visits and she had your craving in a cup ready for you when you walked in?

Hey Big Spender
Big spenders are influencers on others and can help lead your brand to the promise land.

Power to the People-Based Marketers
So what power do people-based marketers have?


Marketing science for peak performance