When rainy weather is on the horizon, what do people do?
Fixing our computers with a smile…cause smililng’s his favorite.
When our brains are hard-wired to trust the familiar, offering up a new product can be tricky.
Understanding what product preferences your customers have and making it simple for them to purchase those items keeps customers coming back for more.
Data-driven preference modeling using predictive math that makes your life easier.
What if the clerk remembered your FROYO creation from your previous visits and she had your craving in a cup ready for you when you walked in?
Big spenders are influencers on others and can help lead your brand to the promise land.
So what power do people-based marketers have?
Sure, there’s a time and a place to tell potential customers the rational benefits of what you’re selling, but if you really want to hook them, you have to tell them a story.
If you want to influence people to act a certain way, you must first understand what drives them.