The Power to Know What’s Happening In The Marketplace Guides Strategy and Give Insights to Know Now The Next Steps To Grow Your Business
Drive Results with New Car Owners
With our New Car Owners data, we help you reach only those consumers who match your customer avatar, based on filters such as: Purchase date; Vehicle make, model, year, and class; Fuel type (EV, hybrid, gas/diesel); and Owner demographics.
Combined Consumer and Business Data that Captures More Opportunity
Using data to paint a picture of the person both at work and in-life, this data set is one of the best available for brands who have a B2C and a B2B channel.
Double the Revenue with Dual Resident Data
We can help you identify current customers with more than one residency by appending the data to your customer data or purchasing prospect leads from this data set.
Unlock New Potential with New Parents
We can help you identify which current customers are new parents by appending the data to your customer data or purchasing prospect leads to attract new parents to your brand for the first time.
Navigating the Marketing Landscape During an Election Year
As we move into the next few months leading up to the election, it’s essential to consider how this period will impact our marketing strategies and the management of our clients’ marketing investments.
Can Data Be Unintelligent?
Data is used throughout our lives to inform almost everything. And data will provide one of two things: confusion and paralysis or intelligence and clarity.
The “Trade Down” Effect in the US Economy
Inflation is a major issue in the US, and it’s critical to understand its effect on US consumers at a macro level. In a real sense, inflation erodes purchasing power, as the same dollar buys less.
Gift Cards, The Gift That Keeps On Giving
Need 4th quarter revenue? Americans will purchase $204.32 Billion in gift cards in 2023. Will your brand get its share?
The Effect of Tighter Credit on your Brand
Credit cards account for almost 2/3 of all purchases made in the US. As inflation and debt march higher, the buying power linked to those cards lies at the crossroads of tighter credit and higher prices. Why is this happening?
Elon Musk, Twitter & Bots
Most studies commissioned find that 24% to 40% of all internet activity is bot driven. As marketers, the scale of the internet is attractive for costs but that same scale obscures the integrity of who or what is served an ad.
Marketing science for peak performance
