Fixing our computers with a smile…cause smiling’s his favorite.
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Fixing our computers with a smile…cause smiling’s his favorite.
ContinueWhen our brains are hard-wired to trust the familiar, offering up a new product can be tricky.
ContinueUnderstanding what product preferences your customers have and making it simple for them to purchase those items keeps customers coming back for more.
ContinueData-driven preference modeling using predictive math that makes your life easier.
ContinueWhat if the clerk remembered your FROYO creation from your previous visits and she had your craving in a cup ready for you when you walked in?
ContinueBig spenders are influencers on others and can help lead your brand to the promised land.
ContinueSo what power do people-based marketers have?
ContinueSure, there’s a time and place to tell potential consumers the rational benefits of what you’re selling, but if you really want to hook them, you have to tell them a story.
ContinueIf you want to influence people to act a certain way, you must first understand what drives them.
ContinueRetailers and marketers alike were excited by the thought of beacons and their opportunity—actual usage of them fell flat.
ContinueSomething you Googled yesterday is now serving you ads on Facebook today.
ContinueFrom creative writing to horseback riding, Meredith is full of surprises.
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